See the new face of the automobile industry. It’s a new decade and the excitement is back.

The Greater Rochester International Auto Show, Wednesday thru Sunday, March 3 thru 7 at the Rochester Riverside Convention Center. See all the new 2010 models from General Motors, Ford, Toyota, Jeep, Dodge, Lincoln-Mercury, Acura, Mercedes-Benz, Honda, Nissan, Chrysler, Infiniti, Jaguar, Range Rover, Lexus, BMW, Audi, Mitsubishi, Scion, Kia, Hyundai, Subaru, VW, Mazda, Hummer and Suzuki, with sneak previews of select 2011 models, including the Jaguar XJ.

Plus an all new feature, renderings of the cars of the future lining the entryway from the Society of Industrial Designers. Also see the Formula SAE from the RIT racing team. It’s as complete a show as anywhere in the country designed for the whole family to enjoy.